the target market and audience you want to reach

Creating and launching a successful marketing campaign requires a true understanding of the target market and audience you want to reach. Whether you prefer digital marketing or viral and guerilla-style marketing campaigns, it is important to compare all of your options before moving forward with a solid strategy that provides high ROI.

Mobile Advertising Campaigns

Mobile advertising has become a key player in the marketing industry today. With the advent of smartphones and the rise of social media, targeting users and prospective customers using mobile advertising is a no-brainer. Mobile advertising campaigns provide you with in-depth analytics that offers details into users’ wants and needs. Learn more about target demographics you want to reach while putting the data collected to better use with each remarketing campaign you launch.

Billboard Marketing

Using billboard advertising Sacramento CA is a great way to catch the eye of passersby while spreading the word about your business and brand. Billboard marketing is making a comeback, even in the tech and startup world. With billboard marketing, maximize your outdoor reach and visibility to relevant individuals who have a genuine interest in the types of products, services, or content you provide.

Custom Printed Stickers

Use custom printed stickers to help share and promote the name of your business along with your branding. Showcasing your logo and brand both online and off helps generate buzz surrounding your business while incentivizing potential customers to learn more about your company. Custom printed stickers are also one of the most affordable marketing techniques to implement, perfect for both startups and small local businesses.

Social Media Campaigns

Launch social media campaigns to draw and attract attention to your brand. Use contests, giveaways, and even newsletter promotions to build your following while keeping current followers and loyal customers interested in the future of your business. Connect with followers using social media to learn more about how to better deliver to loyal customers with your next marketing campaign.

Becoming familiar with a wide range of marketing tactics and techniques is invaluable whether you want to launch a startup or grow an existing business. With an understanding of top marketing strategies, launch your next campaign confident in the success you are capable of achieving.…

Provide Fuel To The Community

One of the best businesses you could ever build is a gas station. Not only does a gas station provide a great revenue stream, but a gas station also provides great help to the public because everyone needs gas. The problem most people have in this business is not knowing how to get started. However, there are a few things you can do to get your gas station business started right away.

Speak With Gas Station Owners

The first thing you can do is speak with gas station owners. Find out what company built their establishment, how long it took for them to get going, and how successful they have been since their start. It is important to speak with as many gas station owners as possible because all of them will have a different story.

Construction Companies

The next thing you can do is contact construction companies and find out which companies build gas stations from scratch. A great starting point would be searching online. However, the company you choose should have a long list of gas stations they built. A good representation of this is FASTECH, which specializes in gas station construction. They have built gas stations all around America, and they are known for having some of the lowest prices in the industry. Their website is filled with a ton of positive reviews, too.

Building a gas station requires an expert team that will understand the vision you have for your business. You should explore as many options as possible until your dream gas station is being built. You should also get thoughts and ideas from family and friends in regards to how they feel you should go about starting this business.…

How to Make the Most of a Hired Cleaning Service

Cleaning up around the house can be difficult if you’re always on the go. If you’ve got kids or a big family, the job becomes even more difficult. That’s why many people turn to professional cleaning services to tackle at least some of the chores around the house.

Getting the most out of a professional cleaning company isn’t as easy as just calling them to your home though. You need to take a few basic steps on your own to ensure your home looks its best when the cleaners leave.

Ask for References

Hiring a cleaning company can seem a little bit daunting for people who have never done it before, or people who are living in a new city without a trusted network. After all, you may need to leave these people in your home when you’re not there. It’s normal to be a little apprehensive.

The best thing you can do is ask neighbors, friends and even co-workers if they have minneapolis cleaning services
to recommend. Don’t forget to ask how long they’ve been working for the person since this will be a better way to judge if they’re trustworthy.

Stick Around, at Least at First

New cleaners need guidance even if they’re good at their job. For the first few sessions, stick around and let them know which areas need the most attention. After all, the den where family and kids spend time probably need more work than a home office.

Cleaners will be happy to see you in the home too so they know they’re doing work that meets your needs. Professional cleaners rely on happy clients to keep business going, so don’t feel like you need to tip-toe in your own house.

Hiring professional cleaners can take a huge burden off of you and your family. They can also tackle difficult tasks like cleaning moldings, baseboards and hard surfaces that are hard for a lot of people to handle. Best of all, you’ll come home to a clean house a lot more often.…

Purchasing a Car? You Will Need Insurance

Auto insurance is required in most states. If you drive and get stopped without it, you could pay a hefty fine. If you are involved in an accident, especially if you are at fault, and you have no insurance, the other driver could file a lawsuit against you. When this happens, you may have to pay their damages. You may think you cannot afford automobile insurance, but can you really afford not to have it?

 

What Determines the Cost of Insurance?

Here are a few things most auto insurance companies look at when providing you with a quote. One of the first things is your age. Statistics say that very young and senior drivers are more likely to be involved in an accident. Therefore, these two age groups typically will be charged more for auto insurance.

 

Vehicle Type

The type of car you want to insure is another factor that is considered. Is it brand new or are you purchasing a sports car? These are two types that often cost more to insure because new cars cost more to repair and sports cars are a higher risk for accidents.

 

Other Factors

Another thing that insurers consider is the number of years you have been driving. Experience behind the wheel can result in lower insurance premiums. How many miles you drive each day can affect the cost of your insurance. It is less risky to drive 20 miles a day than it is to drive 200 miles a day. One example of a company offering affordable car insurance sacramento is Eugene C. Yates Insurance Agency.

Depending on the state you live in, your insurance could be higher or lower. Living in the country versus the city can affect insurance costs. Does your vehicle have safety features such as air bags, an anti-lock braking system (ABS), or a rear view camera? Safety features can make a difference as can vehicles with anti-theft devices.

Knowing what is considered when you receive a quote for your auto insurance will help you understand how your cost will be calculated.…

Four Organizational Strategies That Can Make Your Business Operate More Effectively

As many corporate leaders understand, operating in an organized manner can play a key role in helping a company optimize its conversion rates. Being organized can also optimize other key processes such as interoffice communication, marketing, and project management. Below you’ll find just four of many organizational strategies that corporate leaders can utilize to make their businesses operate more effectively:

1. Trello.

Trello is a collaborative tool that can take a business’s level of productivity from average to awesome. This web-based system is effective because it enables company leaders and their employees to create lists that everyone can view, update, and optimize from one central virtual location. The lists can contain sticky notes with attachments and other documents that enable everyone to see how close the project is to being completed. Note that Trello enables project participants to recruit attachments from data sources such as Salesforce and BitBucket. Teammates will also be able to communicate and collaborate with one another through this project management system. Finally, the virtual whiteboard can be taken anywhere the employee goes on her or his smartphone.

2. SMART Goals.

In addition to using organizational tools like Trello, business owners should implement SMART (Specific, Measurable, Attainable, Realistic, and Time-Specific) goals. These goals optimize organization by ensuring that the corporate leader knows which tasks need to be accomplished while also enabling her or him to establish deadlines. A sample SMART goal would be “I will hire a digital marketing manager by 7/1/2018 to increase monthly online sales by 10%.” Notice that this goal is measurable given that the business owner’s expected sales increase is by 10%. Additionally, the goal has a deadline of 7/1/2018.

3. Stop Micromanaging.

One final organizational strategy that business owners can utilize to keep their companies going and growing is ending their proclivity to micromanage. Interestingly, many business owners micromanage their employees with the intent of keeping everyone on track to completing activities that are important for business growth. Yet while micromanaging is ultimately an attempt at keeping everyone and everything organized, it rarely works. This is the case for many reasons, including the fact that many if not most staff members take offense when they perceive that their employees don’t believe they possess the level of confidence and/or competence necessary to complete tasks quickly and correctly. In many cases, micromanagement causes employees to become discouraged, at which point they may leave tasks incomplete or quit. This is why business owners who are determined to keep their companies organized should avoid micromanagement at all costs.

Instead of micromanaging, business owners should focus on consistently, effectively training employees to complete more and more assignments with excellence and expedience. This way, the business owner can delegate with the confidence that the staff member has the good judgment and expansive skill set necessary to get things done quickly and correctly.

4. Product Optimization.

Using the right products is one of the best ways to ensure that your business will begin operating more effectively. This technique works …

Getting A Push Start

A push cart business is an idea to consider if you want to set your own hours and venture out beyond the confines of a building while working. Before designing your cart, you need to think of a few ideas of what you’re going to sell, such as ice cream, sandwiches, or coffee among other items. Think about your customer base and some of the other foods that are offered in the community, trying not to offer the same types of foods and beverages so that customers will want to visit your cart over others.

A fun idea for food push carts is always ice cream. You can decorate the cart on the outside with almost any color and pattern that you could imagine. It doesn’t even have to relate to ice cream. Examples include a vintage design with an umbrella over the cart or a design that is appealing to children with bears and fun characters on the side. Another idea for a food cart business that many people don’t think about is hand-held pies. You would need a way to safely store pies that are made as well as the supplies needed to give them to customers. You could start with a few flavors to see how well customers like them before offering other flavors or combinations.

If you want to stick with more of a classic cart, then consider hamburgers and hot dogs. You could have a stand on the side of the cart with a variety of chips or other snacks. Offer a variety of toppings as well, but keep them in sealed containers that are kept cold for the safety of your customers. Tacos, breakfast items, and cupcakes are also ideas that you could consider based on what is served in your area and what you are good at making.…

Captive Insurance Unleashes the Power of Cooperation for Greater Efficiency

Efficiency has become something of a buzz word in the business world today. Companies are looking to get more efficient, and even some industries are trying to maximize their efficiency in order to survive in changing markets. Efficiency ultimately means getting more for less, and this is easier said than done. One of the ways that many firms and entire industries have been able to gain efficiency, though, is through cooperation. When industries know that all players need to cut down on costs in order for each to succeed, this breed an environment where cooperation is more than necessary. It’s why some industries have such good information sharing. It’s also why captive insurance is so appealing.

The captive insurance industry offers something revolution to companies that are tired of just cutting a check every month to their insurance provider. Namely, it provides the opportunity to cooperate and take ownership. The model is relatively simple. Rather than companies paying their premiums to an insurance provider, they pool their money with other industry partners and take control of their own insurance. They basically form an insurance collective. Not only do companies get the necessary insurance out of this, but they also receive a cut of the profits at the same time.

This brings companies back to the original purpose of insurance in the first place. Insurance was first developed because the old shipping industries were so volatile. Companies and countries were shipping things across the globe to facilitate commerce, but they could lose their entire load to pirates or storms or other unanticipated problems. The world of commerce could only work if people pooled their risk and came up with an insurance scheme. Over time, traditional insurance has been perverted in some ways. Rather than allowing people to pool risk in order to keep industries afloat, the insurance world is rife with providers that look to make big profits by not providing what they advertise.

Captive insurance is different. Companies become their own insurance provider. It’s a means of self-insurance that cuts out the middle man, allowing companies to keep more of their profits and become more efficient. It makes sense, too. For instance, if a group of lawyers wanted to combine to insure themselves together, who knows more about the risks and costs of the legal industry than them? Captive insurance gives the power back to the companies.…

Real estate in New York

Today New York has some rules for people that want to get into the real estate business. It might be tempting to try to put together real estate contracts and profit, but to practice real estate, there are some laws which New York requires. You can still put together deals and profit and remain legitimate in the system. It protects you and your assets from a lawsuit. Here are some things to consider and a brief rundown of how to keep all of it completely legal.

The Law

New York state law ARTICLE 12-A §440-a states that real estate brokers and salespeople are all required to have a New York license in order to make a sale Tevfik Arif. There is a process for this. New York does allow a person to contract with a salesperson or real estate broker. That person cannot be the one listed on the documentation of the contracts or purchase agreements. Otherwise the documents and sale are null and void. While this law sounds impossible for those people who are not licensed to practice real estate, there is the option which many use.

How it All Works

When you work under a licensed person you can have full access to everything that is needed to list and sell in the state of New York. Payments are part of the contract that you need to draw up with that person. Commissions and fees area all part of that legal document. When the paperwork for the sale is submitted to the state and taxation offices, the other person is listed as the agent or broker. That doesn’t mean you can’t get paid. It also means that the responsibility falls on that person and not yourself. If you think about it, it’s exciting. you get the money without the burden.

If You Do Want That License

If you do still want to become a licensed broker or real estate agent you can apply. The process is based on the same article of the New York state law. Here are the basics.

– You can get your license under an LLC, personal name, company, firm or corporation.

– You must be over the age of 18.

– You have to be a citizen of the United States.

– You cannot be a felon.

– You cannot have been accused of any sex crime.

– You cannot be accused of any violent act.

– You must list an address for licensure.

The New York License Process

The process is a simple matter of filling out a form which you can download and print from the state website. There is a fee which will vary depending on what category you fall under. The details are listed on the state application.

Renewals and Transfers

If you have already been licensed before in New York or another state, then you can apply for a renewal. Transfers are not possible at this time for New York. The headquarters are located in Albany …

3 Major Signs to File Bankruptcy as Soon as Possible

The process of filing for bankruptcy can be an extremely complicated task. However, for a lot of people, it is the only means left to finance themselves. In fact, according to the US Court System Administration Office, there were a total of 796,037 bankruptcy filings as of June 30, 2017. The majority of those were from individuals claiming Chapter 7. Although this allows you to stay away from the verge of bankruptcy, it can negatively impact your credit.

Though filing for bankruptcy should be your final course of action, there are times when it’s the only choice you have. If that’s the case, you need legal help from Groth& Associatesor any other legal services out there. Here are big signs to tell you when you should file for a bankruptcy:

  1. Your Creditors Decide to Take Legal Action Against You

If your creditors plan to take legal action against you, it only means your debts have spiraled out of control. Once this happens, filing for bankruptcy is an action you should do ASAP. When you file bankruptcy at this point, an automatic stay immediately goes into effect. This will prevent creditors from proceeding their action. However, a debt collection lawsuit is an extremely difficult case to win, unless you seek legal help from professional legal services such as Groth& Associates.

  1. Your Debt Increases but Your Income Decreases

If you rely too much on credit cards to cover your daily expenses, you can quickly get covered in debt. The problem gets much bigger if your income is stagnant or decreasing. In such case, it’s high time you file for bankruptcy. Getting huge debt due to poor spending habits isn’t enough of a reason to file. However, if your income has taken a major blow, it makes you a prime candidate for bankruptcy protection.

In case you didn’t know, Chapter 7 is specifically designed for those who have insufficient income to cover their debt.

  1. You’re at Risk of a Foreclosure

Although foreclosure inventory has declined by 28% in the past 12 months according to Black Knight Financial Services, a lot of homeowners out there still struggle with their payments. If you’re one of them, filing bankruptcy can help you keep your home.

This is articulated in Chapter 13, which states that you can keep all of your assets and come up with a plan to repay all delinquent debts. You can dismiss your case after at least three or five years. However, this will entirely depend upon your income. Thus, as long as you’re able to pay the remaining balance on your mortgage and continue paying regularly, you can avoid a foreclosure.

Final Thoughts

Filing for bankruptcy is a decision you shouldn’t take lightly. Before you do so, you have to weigh the pros and cons to make sure it’s an ideal choice. Although it can help you get out of any outstanding debt and provide financial assistance, it can definitely damage your credit. In many cases, getting out of …

Office Support – What Do Serviced Offices Offer to Small Businesses

Image: https://www.baseinc.com/sites/default/files/image-uploads/Base%201016.jpg

In central Bangkok, the number of commercial real estate options is increasing. This is something that is also happening in the rest of the world, but Southeast Asia has been particularly receptive to new ideas. The big cities are experiencing a virtual boom, with flexible, mobile office solutions fast becoming the norm.

Nevertheless, coworking spaces and virtual facilities aren’t for everybody. They tend to suit very small teams of less than ten and businesses that are in the early stages of life. In fact, the majority of Thai companies do upgrade to a more conventional lease in the end. Some manage to combine functionality and affordability by opting for a serviced office.

This article explores the benefits of serviced solutions for small businesses and start-ups.

Maximum Flexibility

 The flexibility provided by serviced offices is arguably the biggest advantage. There is no specific lease requirement when working with these vendors. You can find out more by visiting www.servcorp.co.th/en/serviced-offices/ and reading customer testimonials.

Offices are available on a timescale that suits you. Whether this means two months or two years, it’s your decision. This is very helpful for a small company, as growth is usually inevitable. When the time comes to expand, you’re not locked into a rigid, unforgiving lease.

The Pick of Locations

 The most prestigious and respected office facilities are found in major cities like Bangkok. In recent years, some serviced vendors have branched out to rural areas. However, it’s worth considering a move towards the action, particularly if you want to interest big investors.

The interesting thing about serviced workspaces is that they help small businesses secure locations that might otherwise be out of reach. With their highly manageable payments systems, these vendors make even the most luxurious addresses in the capital accessible.

That One Monthly Bill

 Now, for the defining characteristic of serviced offices in Thailand. They are, for all intents and purposes, just like traditional workspaces. They are privately rented and used. You don’t have to share the space with other tenants. However, they are provided as complete packages.

The monthly fee is paid for the physical space and everything that is needed to manage it. Cleaning, lighting, heating, water, and air conditioning costs are all covered in the quoted rate. This is how going serviced enables small companies to afford luxury spots in the city.

No More Tedious Chores

 The term ‘fully managed’ in this case is as accurate as it gets. If something as trivial as a light bulb blows, all you have to do is call the property management team for a fix. The only thing you need to worry about is supporting your team. Everything else is handled for you.

The serviced facilities in Bangkok are very secure. Tenants cannot access without a unique code. It means that only authorised personnel are admitted into the building. This is another expense taken care of on your behalf, all in exchange for a single monthly payment.

The Value of Being Ready to